"Target the flag with Mercian Ventures."
Brand & Sales Amplification Consultancy
Land & Expand
Mobile App + CRM
CRM Consultancy
We specialise in assisting golf brands and companies that operate in golf software, services, or products. Our team will provide a customised revenue generation solutuns that will accelerate your sales, enhance your distribution, and reduce your market investment risks.
Our team and associates have over 200 years of collective industry exp
We specialise in assisting golf brands and companies that operate in golf software, services, or products. Our team will provide a customised revenue generation solutuns that will accelerate your sales, enhance your distribution, and reduce your market investment risks.
Our team and associates have over 200 years of collective industry experience, knowledge, and network. We have worked with leading brands in golf equipment, clothing, weatherwear, direct-to-consumer (D2C) products. We can help you establish a foothold in the UK and the Republic of Ireland Golf market or support an export initiative.
We have a panel of PGA professionals on our advisory team, golf industry sales executives and agents, golf travel experts, and individuals working in global enterprise technology.
Our current projects include golf recruitment, launching sports clothing brand into Golf, introducing an exclusive custom golf accessory line, and creating direct-to-consumer products.
Golf DNA. Global Experience.
CRM Consultancy
Mobile App + CRM
CRM Consultancy
We have 20 years of experience as Salesforce CRM Consultants. We help businesses optimize customer management to boost sales, forecast accurately and gain real-time visibility.
CRM technology enables companies to manage all customer interactions, improve relationships and grow the business. It streamlines processes and increases profitabi
We have 20 years of experience as Salesforce CRM Consultants. We help businesses optimize customer management to boost sales, forecast accurately and gain real-time visibility.
CRM technology enables companies to manage all customer interactions, improve relationships and grow the business. It streamlines processes and increases profitability.
We provide advice to get the most out of your CRM investment and deliver a single customer view for sales, marketing, and support functions.
Salesforce is used by over 150,000 companies worldwide. As the largest and fastest-growing category of enterprise application software, CRM spending is expected to reach $114 billion by 2027.
Let us help you become a Salesforce Trailblazer.
Mobile App + CRM
Mobile App + CRM
Mobile App + CRM
iMember is a golf concierge app that provides golfers with personalised information, competitions, and deals. Members can book a tee time, check their handicap, view course status, schedule lessons, book an EV charge and much more.
The app's Wish List feature allows friends and family to buy golf gifts that you really want. You can also
iMember is a golf concierge app that provides golfers with personalised information, competitions, and deals. Members can book a tee time, check their handicap, view course status, schedule lessons, book an EV charge and much more.
The app's Wish List feature allows friends and family to buy golf gifts that you really want. You can also participate in sponsored competitions, product launch events, prize draws, and follow your favorite tour player with live updates.
The Golf Pro Retailer provides the app, which enables them to access the CRM back-end to analyze members' data and create personalized offers for everyone. This helps the Pro retailer to 'Buy Better. Sell More.™'
Data-driven companies are 58% more likely to achieve their revenue goal (Forrester).s than those who are not focused on data.
Mercian Team
Tim Coxon
Chris J Griffin
Chris J Griffin
Tim has been a PGA member since 1990 and has Head Professional at Mickleover Golf Club since 1994. He provides lessons, advice, coaching, and runs a retail shop. In 2023, Tim invested in an indoor studio, so can now provide tuition, virtual competitions with a Trackman simulator, and is an approved fitting center for TaylorMade, Ping, an
Tim has been a PGA member since 1990 and has Head Professional at Mickleover Golf Club since 1994. He provides lessons, advice, coaching, and runs a retail shop. In 2023, Tim invested in an indoor studio, so can now provide tuition, virtual competitions with a Trackman simulator, and is an approved fitting center for TaylorMade, Ping, and Cleveland. He is a member of Foremost Golf Group, which is the UK's largest buying group. A GolfBreaks.com Ambassador and 'Masters' trip specialist. His favorite player is Tiger Woods, and his favorite courses are the Ocean Course at Kiawah Island in the USA, the Old Course at Walton Heath in the UK, and the Ailsa Course at Turnberry in Scotland.
https://www.linkedin.com/in/tim-coxon-882a5a17/
Chris J Griffin
Chris J Griffin
Chris J Griffin
20+ years of experience in the technology sector, including a decade in Salesforce CRM Consulting and Platform Applications.
Created a supply chain management solution (Azure) used by leading USA food retailers and fast-food restaurants.
Worked in Sales and Marketing Management for a number of leading global golf brands.
Chris played fo
20+ years of experience in the technology sector, including a decade in Salesforce CRM Consulting and Platform Applications.
Created a supply chain management solution (Azure) used by leading USA food retailers and fast-food restaurants.
Worked in Sales and Marketing Management for a number of leading global golf brands.
Chris played for England Schoolboys and Warwickshire County 1st team.
Favourite player was Seve Ballesteros and his favourite courses are Archerfield Links, Aberdovey Golf Club and the JCB Golf & Country Club, Uttoxeter.
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